Primo Water

American-Canadian water company

File:Primo Water Corporate Logo.png

Primo Water Corporate Logo

Primo Water Corporation is a leading provider of water solutions in North America and Europe. The company is headquartered in Tampa, Florida, and operates in the bottled water and water dispenser industries. Primo Water offers a range of products and services, including water exchange, water refill, and water delivery services.

History

Primo Water was founded in 2004 by Billy D. Prim in Winston-Salem, North Carolina. The company initially focused on providing water dispensers and bottled water to consumers. Over the years, Primo Water expanded its operations through strategic acquisitions and partnerships, becoming a major player in the water industry.

In 2020, Primo Water acquired Cott Corporation, a move that significantly expanded its market presence and product offerings. This acquisition allowed Primo Water to integrate Cott's extensive distribution network and customer base, enhancing its ability to deliver water solutions across North America and Europe.

Operations

Primo Water operates through several business segments, including:

• Water Direct: This segment involves the direct delivery of bottled water to homes and businesses. Customers can choose from a variety of water types, including spring, purified, and distilled water.

• Water Exchange: Primo Water provides a convenient exchange program where customers can swap empty water bottles for full ones at retail locations. This service is available at thousands of locations across North America.

• Water Refill: The company offers self-service refill stations where customers can refill their own bottles with filtered water. These stations are typically located in retail stores and provide an eco-friendly alternative to single-use bottles.

Products

Primo Water's product line includes water dispensers, which are available in various models, including top-loading and bottom-loading designs. These dispensers are designed to accommodate large water bottles and provide hot and cold water options.

The company also offers a range of bottled water products, including 3-gallon and 5-gallon bottles. Primo Water emphasizes sustainability by encouraging the reuse and recycling of its water bottles.

Sustainability Initiatives

Primo Water is committed to environmental sustainability and has implemented several initiatives to reduce its carbon footprint. The company promotes the use of reusable water bottles and offers recycling programs to minimize plastic waste. Additionally, Primo Water invests in energy-efficient technologies and practices to enhance the sustainability of its operations.

Corporate Structure

Primo Water Corporation is publicly traded on the New York Stock Exchange under the ticker symbol "PRMW". The company is governed by a board of directors and led by a team of executives with extensive experience in the water and beverage industries.

Related pages

• Bottled water
• Water dispenser
• Cott Corporation
• Sustainability