Demographic profile
Demographic Profile
A Demographic Profile (pronunciation: /dɪˈmɒɡrəfɪk ˈprəʊfaɪl/) is a detailed description of the characteristics of a population, often used in sociology, marketing, public health, and other fields to understand and predict trends.
Etymology
The term "demographic profile" is derived from the Greek words "demos" (people) and "grapho" (I write), and the Latin word "profilum" (outline). It essentially means a written outline of people.
Definition
A demographic profile provides a comprehensive snapshot of a population detailing various characteristics such as age, gender, income, education, occupation, race, and ethnicity. This information is often used to identify and measure the size of specific population segments for research, policy-making, and marketing purposes.
Related Terms
- Demography: The statistical study of populations, especially human beings.
- Census: An official count or survey of a population, typically recording various details of individuals.
- Population Pyramid: A graphical illustration that shows the distribution of various age groups in a population.
- Socioeconomic Status: The social standing or class of an individual or group, often measured by income, education, and occupation.
Usage
Demographic profiles are used in a variety of fields. In marketing, they help companies understand their target audience and tailor their products or services accordingly. In public health, they assist in identifying health trends and planning healthcare services. In sociology, they provide insights into societal trends and changes.
See Also
External links
- Medical encyclopedia article on Demographic profile
- Wikipedia's article - Demographic profile
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