Guaraná Jesus

A Brazilian soft drink

Guaraná Jesus

A bottle of Guaraná Jesus

Guaraná Jesus is a soft drink produced in Brazil, known for its distinct pink color and unique flavor. It is particularly popular in the state of Maranhão, where it has become a cultural icon.

History

Guaraná Jesus was created in 1920 by a pharmacist named Jesus Norberto Gomes in the city of São Luís, Maranhão. The drink was initially developed as a medicinal tonic, but its sweet taste quickly made it popular as a soft drink. Over the years, it has become a staple beverage in Maranhão and is often associated with the region's identity.

Ingredients

The drink is made from the guaraná berry, which is native to the Amazon rainforest. Guaraná Jesus is known for its sweet taste, which is a result of a blend of cinnamon, clove, and other spices. The exact recipe is a closely guarded secret, contributing to the drink's mystique and popularity.

Cultural Significance

Guaraná Jesus holds a special place in the hearts of the people of Maranhão. It is often consumed during local festivals and celebrations. The drink's pink color and sweet flavor have made it a symbol of regional pride. It is also a popular souvenir for tourists visiting the area.

Market and Distribution

While Guaraná Jesus is primarily consumed in Maranhão, it has gained some popularity in other parts of Brazil. The drink is produced by The Coca-Cola Company, which acquired the brand in 2001. This acquisition has helped increase its distribution and availability outside of its traditional market.

Related pages

• Guaraná
• Soft drink
• The Coca-Cola Company
• Maranhão