Koala's March

Koala's March

Koala's March biscuits

Koala's March is a popular Japanese snack produced by Lotte Corporation. These bite-sized biscuits are filled with a variety of sweet fillings and are known for their distinctive koala-shaped design. Each biscuit features a printed image of a koala engaged in different activities, making them appealing to both children and adults.

History

Koala's March was first introduced in the 1980s by Lotte, a multinational confectionery company headquartered in Tokyo, Japan. The snack quickly gained popularity due to its unique design and delicious taste. Over the years, Lotte has expanded the range of flavors available, catering to diverse consumer preferences.

Flavors

Koala's March is available in several flavors, including:

• Chocolate
• Strawberry
• Matcha (green tea)
• Vanilla
• Milk

These flavors are often rotated seasonally, and special editions are occasionally released to celebrate holidays or events.

Manufacturing Process

The manufacturing process of Koala's March involves baking the biscuit shells and then injecting them with the desired filling. The biscuits are then printed with various koala designs using edible ink. This process ensures that each biscuit is both visually appealing and delicious.

Cultural Impact

Koala's March has become a cultural icon in Japan and other countries where it is sold. The snack is often associated with childhood memories and is a popular choice for school lunches and snacks. The koala designs also promote awareness of koalas, which are native to Australia.

Marketing and Distribution

Lotte markets Koala's March through various channels, including television commercials, online advertising, and in-store promotions. The snack is widely available in supermarkets, convenience stores, and online retailers in Japan and internationally.

Related pages

• Lotte Corporation
• Japanese cuisine
• Confectionery