Postum

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Postum

Postum (pronounced: poh-stuhm) is a powdered roasted grain beverage often used as a coffee substitute. The caffeine-free beverage was created by Post Cereal Company founder C.W. Post in 1895 and marketed as a healthier alternative to coffee.

Etymology

The name "Postum" is derived from the surname of its creator, C.W. Post. The "-um" suffix was likely added to give the product a scientific, medicinal sound, reflecting the health claims made about the beverage.

History

C.W. Post created Postum in 1895. It was one of the earliest products marketed by the Post Cereal Company, which later became Post Foods. Postum was advertised as a healthful alternative to coffee, which Post believed was harmful. The product was discontinued in 2007, but was brought back to the market in 2013 by Eliza’s Quest Foods.

Ingredients

Postum is made from roasted wheat bran, wheat, and molasses. This gives it a unique flavor that is often described as malty, slightly sweet, and toasty. It is caffeine-free, making it a popular choice for those who want to avoid or limit their caffeine intake.

Preparation

To prepare Postum, one teaspoon of the powder is added to a cup of hot water. The powder dissolves in the water, creating a warm, comforting beverage. It can be enjoyed plain, or with milk and sugar added to taste.

Related Terms

External links

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