Royal Stag
Royal Stag, also known as Seagram's Royal Stag, is a brand of blended whisky manufactured by Pernod Ricard in India. It was launched in 1995 and has since become one of the leading whisky brands in the Indian market.
History
Royal Stag was introduced in 1995 by Seagram, a Canadian multinational conglomerate. In 2001, Pernod Ricard acquired the brand as part of its acquisition of Seagram's global business. Since then, Royal Stag has grown significantly in popularity and is now one of the top-selling whiskies in India.
Production
Royal Stag is produced using a blend of Indian grain spirits and imported Scotch malts. The whisky is known for its smooth taste and is bottled at an alcohol by volume (ABV) of 42.8%.
Marketing
Royal Stag is marketed with the tagline "Make it Large," which emphasizes the brand's appeal to consumers who aspire for a larger-than-life experience. The brand has been endorsed by several prominent Bollywood actors and cricket players, further enhancing its popularity in India.
Variants
Royal Stag offers several variants, including:
- Royal Stag Barrel Select
- Royal Stag Mega Music CDs
Awards
Royal Stag has received numerous awards for its quality and taste, including recognition at international spirits competitions.
See also
References
External links
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