Solero (ice cream)
Solero (ice cream)
Solero is a brand of ice cream produced by Unilever under the Heartbrand umbrella, which is known for its range of fruit-flavored ice creams. The Solero brand is particularly popular for its refreshing taste and lower calorie content compared to traditional ice creams.
History
The Solero brand was introduced in the late 1990s as part of Unilever's strategy to offer a healthier alternative to traditional ice cream products. The brand quickly gained popularity due to its unique combination of creamy ice cream and a fruity coating.
Varieties
Solero ice creams are available in several varieties, each featuring a different fruit flavor. The most popular variant is the Solero Exotic, which combines a creamy vanilla ice cream with a tropical fruit sorbet coating. Other flavors have included mango, pineapple, and raspberry.
Nutritional Information
Solero ice creams are marketed as a lower-calorie option compared to other ice creams. A typical Solero Exotic contains around 98 calories per serving, making it a popular choice for those seeking a lighter dessert option.
Production
Solero ice creams are produced in various locations around the world, with each region adapting the flavors to suit local tastes. The production process involves creating a smooth ice cream base, which is then coated with a layer of fruit sorbet.
Marketing
The Solero brand is marketed with an emphasis on its refreshing taste and natural fruit flavors. Advertising campaigns often highlight the product's lower calorie content and its appeal as a guilt-free treat.
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